A water town, a historical street, a caravan resort and a traditional Chinese medicine experience are among what Zhejiang's Chun'an county can offer, in addition to the tourism hot spot Qiandao Lake. [Photo by Yang Feiyue/China Daily]

His business has also created job opportunities for locals.

One of the things that make him happy is his good relations with the locals and the changes he has been able to spark in local environment.

"Everything was dirty and chaotic when I first came here, but now every household cleans up their own mess and keep things in order," he says.

A sewage system was also set up to treat wastewater in the area thanks to support from the government, he adds.

Taoyuanlingjia is just one example of the transformation taking place in Chun'an.

Jiang says that so far, the local government has spent approximately 2 billion yuan to develop a sewage system and roads in the area, and modern toilets have been built across the county.

"So, all sewage is treated to ensure clean water and soil," he says.

Animal wastes is also being taken care of.

Locals have benefited from improving tourism and have thus began to protect the greenery.

"Preserving water resources matters for Zhejiang, and a tourism-led development model is the ideal way out," he adds.