Quanjude Group has launched set menus for Spring Festival celebration, featuring its time-honored and award-winning delicacies.[Photo by Jiang Dong/China Daily]

One of the Quanjude Group's signature dishes, the dragon-beard cake has won numerous awards, both at home and abroad.

To make it, the chefs use a traditional technique to pull wheat dough into thin threads that can penetrate the eye of a needle. One kilogram of wheat flour can be made into more than 30,000 dough threads that have a length of more than 50,000 meters in total.

The beard-like threads are then deep-fried and topped with milk cream and chocolate.

The set menus will be available throughout the festival at the company's restaurants all over the country. Diners can make reservations for the set menus through hotlines and the Internet, using the QR code or visiting Dianping.com.

The company will offer special gifts to those making dinner bookings before Jan 26, 2017.