Wang Jingyan, 24, a Beijinger, is one of the expanding group of Chinese youngsters who are now playing their talents through live internet broadcasting. [Photo provided to China Daily]

So when a friend who works for an internet broadcaster agency put her in touch with a newly established platform called Laifeng.com, it seemed like just the right job for her.

The company requires Wang to appear in front of a camera two hours a day, 25 days a month. For that she is paid a basic 1,000 yuan and receives a cut from anything viewers give.

"For every 100 yuan a fan gives me, the platform takes 50, my agency takes 15 and 35 is mine."

That proportion is fairly standard for beginners in the industry.

There are more than 100 live broadcast platforms in China, and the figure is increasing. Small companies such as Laifeng do not have the money or resources to do recruiting on their own, so they need to work with third-party agencies like the one Wang's friend works for.