Haier Group, a famous home appliance developer and producer native to beach-lined Qingdao, China [Photo from haier.net]

Haier, China's largest electronics and home appliance firm, will host an intelligent manufacturing forum as part of the 2017 Qingdao Forum on International Standardization that runs from Jun 27 to 29.

Haier's event will be themed around collaborative innovation and aims to call for leading businesses and experts along with famous standardization institutions, to share experiences and jointly promote research and development using globally accepted standards for the intelligent manufacturing sector.

Haier gained the opportunity to host this event thanks to its creative endeavors and accomplishments in terms of quality, technical breakthroughs, intelligent manufacturing and standardization.

Since its foundation in 1984, Haier has attached significance to innovation and standardization in satisfying the demands of consumers worldwide and realizing mutual benefits for Haier and its clients. In 1984, as part of an essential move taken by the founders, German standards were used to develop a standards framework in accordance with the overall business strategy.

By the end of 2016, Haier had submitted a total of 90 proposals on setting and revising world standards, 43 of which have since been adopted; and it had offered 410 proposals to help make and amend standards for the Chinese industry, with 365 out of 410 published. Haier holds first place in the Chinese home appliance industry in terms of submitting proposals for national and international standards.

There are 66 seats at international associations for standardization, such as the International Electrotechnical Commission (IEC) and the International Organization for Standardization (ISO) held by Haier's experts.

Backed by 10 research centers around the world, Haier has developed a standards system that serves widespread purposes. Now it has become the first in China to be accredited to create a national innovation base to set and promote technical standards for the electronics and home appliance industry.

Haier, has become a world famous home appliance brand. [Photo from haier.com]

Over the past 33 years, Haier has gradually become a market leader, not only in China but in the global home electronics and appliance market, and the company plays a major role in setting international standards, with more than 7,000 patents and 589 intellectual property certificates. Its safe care heaters, dual drive washing machines technologies and its fridge and freezer standards have been awarded patents and been proposed for IEC Criteria.

Once it went on the market, the safe care water heater technology boosted Haier's sales by 40 percent, representing an 8 percent rise in sales for the industry as a whole.

A water heater made by Haier [Photo from haier.net]

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