日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

US EUROPE AFRICA ASIA 中文
Business / Industries

Chinese theme park facility firm on a joy ride worldwide

By Zheng Yangpeng (China Daily) Updated: 2016-01-04 07:37

Chinese theme park facility firm on a joy ride worldwide

The flying theater installed by Shenzhen OCT Vision Inc in Vinpearl, a them-park in Nha Trang, Vietnam. [Photo/China Daily]

Shenzhen OCT Vision Inc is determined to focus on creativity that can help it to prepare for future

In 2001, just a few days after the "911" attacks, Li Jian, then an executive with a theme park, visited the United States and met Peter Schnabel, then a founder of Premier Rides Inc. He was impressed by the roller coaster Premier Rides sold to Disney California Adventure.

Back then, he could not have imagined that one day they would collaborate to jointly tap the international market.

Now, Li is the general manager of Shenzhen OCT Vision Inc in China. And Schnabel is the chief executive officer of CAVU Designwerks Inc in the US.

Their vision is to sell jointly developed theme park products to leading tourist destinations like the EuropaPark, John F.Kennedy Space Center and the Niagara Falls.

"He leads creativity and marketing teams, and I'm responsible for specific product development, manufacturing, engineering and delivery," Li said.

In December 2009, Li and his partners set up Shenzhen Vision, a theme park products company. Two years later, they sold off a 60 percent stake to Overseas Chinese Town Group, a State-owned tourism giant.

Li said OCT was attracted by Shenzhen Vision's portfolio of products, like the 360-degree-view full-universe theater, the vision drop ride, the flying theater. Shenzhen Vision also owned about 100 patents and inventions, among which 12 were filed under the Patent Cooperation Treaty.

Shenzhen Vision hit the fast track after joining the OCT Group, becoming Shenzhen OCT Vision Inc in the process. Its products are now sold to several branches of Happy Valley, the group's flagship theme park chain, including Shenzhen, Chengdu, Tianjin and Wuhan.

The company's business growth coincided with China's theme park boom. In 2013 alone, Chinese developers spent nearly $24 billion on construction of theme parks, up from $9 billion in 2011, according to US engineering services company AECOM.

In 2014, AECOM estimated there are about 60 more parks in the pipeline, and predicted by 2020 China's parkgoers will outnumber the current 220 million in the United States.

OCT Group's parks in China already attract nearly 30 million visitors a year, behind only those of Walt Disney Attractions, Merlin Entertainment Group, and Universal Parks and Resorts.

That's impressive progress for a company that, in 2009, as OCT Vision, had just 30 employees and an annual revenue of 50 million yuan.

Last year, the company hired nearly 700 people and clocked a revenue of 240 million yuan. Its client base has expanded to include companies beyond OCT Group. Now, it not only sells equipment to other amusement park operators but provides holistic planning and building solutions for such projects in Yulin and Liuzhou in Guangxi Zhuang autonomous region.

Besides, it has exported its flying theaters to theme parks in Turkey and Vietnam, a market hitherto dominated by US and European companies.

Wang Xiaorui, vice-president of Shenzhen OCT East, said OCT Group bought into Li's initial company because it wanted to shift away from its traditional model of external procurement. Having domestic theme-park providers rather than overseas suppliers would be competitive price-wise, and after-sales service more accessible.

For example, an imported flying theater typically costs 100 million yuan. A similar one made in China costs about 30 million yuan.

The group, however, limits its domestic purchases to small- and medium-sized facilities. When it comes to giant facilities with high safety requirement, like roller coasters and space shuttles, it still trusts foreign brands, despite higher costs. An imported roller coaster typically costs 1 billion yuan, an amount that could buy several domestic machines.

There is no reliable data yet on the size of China's facility market, Wang said. A new Happy Valley project in Chongqing involved procurement of equipment worth up to 500 million yuan. Major parks invariably involve imports.

"Situations vary from park to park. For a central SOE like us, we can't afford the risk of contracting major facilities to domestic suppliers," she said.

But homegrown companies like Vision are filling a gap, according to Wang. For one, park operators prefer their small-scale machines whose relatively lower price covers installment and maintenance, something that foreign companies do not offer. For another, facilities such as drop ride are increasingly integrating velocity with visual stunts. Visual thrills matter more than physical jolts-and OCT Vision has carved a niche for itself in this segment with its creativity.

And creativity is king, said Li. So, Shenzhen OCT Vision is actively seeking to buy out popular intellectual properties abroad, and adapting them for its new facilities.

For example, he is in talks to buy intellectual property of Assassin's Creed, a popular video game developed by UBisoft Entertainment S.A.

But Li dreams of developing products by drawing from Chinese folklore, fairy tales and history. He is planning to build Chinese culture-based tourism towns overseas to appeal to local Chinese.

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 亚洲天堂三级 | 免费精品一区二区 | 91视频久久久 | 青青草视频免费 | 日本午夜在线 | 国产精品视频免费看 | 欧美一级片免费在线观看 | 久久加勒比 | 久久影院中文字幕 | 欧洲亚洲视频 | 91视频综合| 国产免费自拍视频 | 黄网视频在线观看 | 国产一级免费看 | 日本黄色小视频 | 国产一区二三区 | a亚洲天堂 | 亚洲a网站| 免费av福利 | 韩av| 日本va在线观看 | 强开乳罩摸双乳吃奶羞羞www | 操到高潮视频 | 国产成人精品久久二区二区91 | 精品视频www| 激情五月婷婷综合 | 可以在线看的av | 人人草超碰 | 青青草原在线免费观看视频 | 少妇精品偷拍高潮白浆 | 夜夜春很很躁夜夜躁 | 一级少妇女片 | 一本一道av | 午夜精品三级久久久有码 | 天堂国产在线 | 免费视频中文字幕 | 日韩福利在线 | 日韩激情综合网 | 观看免费av | 国产美女永久免费无遮挡 | 奇米超碰在线 |