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Chinadaily.com.cn sharing the Olympic spirit
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OLYMPICS/ center
People's Daily online launches Olympic strategy campaign
(China Daily)
Updated: 2008-02-01 09:28
People.com.cn, the website of leading national newspaper People's Daily, launched its Olympic strategy campaign on Wednesday in Beijing in a bid to offer the best online services for internet users during the Beijing Olympic Games.
The website also revealed its slogan for the campaign - Shake Hands with People Online and Enjoy the Olympics.
It will also feature a number of Olympics-related activities globally in order to promote its brand as well as encourage people to get involved in the Beijing Games.
The major activities include a driving tour crossing Africa, Europe and Asia by overseas Chinese and a photo collection, which challenged the world's Internet users to take the most beautiful pictures of the 115 Olympic torch relay cities.
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