Lugu Lake participated in the 2015 China International Travel Mart (CITM) that kicked off in Kunming, Yunnan province on Nov 13.

Mosuo people promote local Lugu Lake products at the 2015 China International Travel Mart (CITM) in Kunming, Yunnan province, on Nov 13. [Photo provided by Li Yingqing]

The 70,000-square-meter mart has over 3,000 exhibition booths, including over 400 foreign participants. Tourism agencies, hotels, airlines and tourism-related enterprises from all over the world will take part.

The activities will include promotion meetings, a Sino-Indian Tourism Cooperation Meeting and a conference of tourism chiefs from China and Southern Asia. In addition, a meeting on tourism investment and a promotion for Yunnan tourism and aviation will be put on for the first time.

CITM started in 1998 and is held in Kunming and Shanghai by turns. This is Kunming's eighth time hosting the event. To let the world know more about its scenic spots and culture, Yunnan province made a tourism promotion video and a set of paintings.

"The China International Travel Mart can be regarded as the biggest and most influential cooperation platform for tourism in Asia," said Duan Yueqing, director of Yunnan Provincial Tourism Development Committee.