Lily Donaldson is "very excited" about the Victoria's Secret London store launch.

The 25-year-old British model - who signed a contract with the American lingerie giant in 2009 - is looking forward to the launch of the company's flagship London store on July 25.

Lily told British VOGUE: "I am very, very excited. It is so much fun working with Victoria's Secret and I love being able to show that womanly side of myself."

Fellow Victoria's Secret Angels such as Alessandra Ambrosia and Adriana Lima are expected to strut their stuff on the catwalk at the shop's official opening while a second UK store will open on July 26 at Stratford's Westfield shopping centre.

London-born Lily also opened the Harrods summer sale this weekend, following on from Florence Welch, Eva Herzigova and Jerry Hall.

She explained: "Opening the sale of such an iconic London store is such an honour as I grew up here in London.

"It also gives me a chance to get to the bargains first! I can remember coming to Harrods as a child and being in awe of the store all lit up with fairy lights.

"The store holds many memories for me and my Granddad bought my first teddy from Harrods."

Lily has fronted high-profile campaigns for Dior, Lanvin and Burberry in the past.