Warren Buffett's face will appear on cans of Cherry Coke in China, an attempt by Coca-Cola Co. to capitalize on its biggest and most famous investor.

The company, which introduced Cherry Coke in the Asian nation on March 10, will offer the Buffett cans for a limited time while supplies last, according to its website.

Buffett's investment firm, Berkshire Hathaway Inc., owns 9.3 percent of Coca-Cola - a holding valued at about $17 billion. The 86-year-old has been a major shareholder in the beverage giant for more than a quarter-century and spent about $1.3 billion building the stake.

He's also a heavy user of the product: Buffett has said that he drinks about five cans of Coke per day, and he's frequently seen sipping the beverage at public events.

Buffett, who has a net worth of about $75 billion, has come to the defense of Coke amid concerns about the effects of sugary drinks.

"I have not seen evidence that convinces me that it'll be more likely I reach 100 if I suddenly switched to water and broccoli," Buffett said.