It seems his style: top leader Xi Jinping would raise some new point or catch line in his public speech on every important occasion. But in his speech on July 1, to mark the 95th anniversary of the founding of the Communist Party of China, he was impressive not only in style.

He called for the 88 million members of the Party, certainly the largest political organization on Earth, to "stay true to the mission". It is a point that carries a lot of significance in the Chinese language, and in the country's political realities.

Literarily translated as "original heart", this is a phrase with a familiar ring among the young, which may mean their first solemn expression of mutual affection.