Federline 'sorry' about Super Bowl ad
"The commercial is completely intended for me, making fun of myself and my own situation," the aspiring rapper, 28, told Associated Press Television in a recent interview. "It has nothing to do with anybody in the fast-food industry at all. So, you know, if we've offended anybody, I'm really sorry about that."
National Restaurant Association President and Chief Executive Steven Anderson said last week that the ad amounts to a "strong and direct insult to the 12.8 million Americans who work in the restaurant industry."
Nationwide Mutual Insurance Co.'s 30-second spot shows Federline performing in a glitzy music video. However, the punch line is that he's daydreaming — while cooking french fries at a fast-food joint.
It's a "`Saturday Night Live' skit on myself. ... Maybe it'll land me some good roles in Hollywood," said Federline, whose debut rap album, "Playing With Fire," has had dismal sales since its release last fall.
On Thursday, Federline's attorney confirmed that K-Fed and estranged wife Britney Spears will continue to share custody of their two young sons this month, following the terms of a January custody agreement. Spears filed for divorce from Federline in November after two years of marriage, citing irreconcilable differences.
"I'm a good father," said Federline, who wouldn't talk about his personal life. "I love my kids and I'll always be here for (them)."
