日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

US EUROPE AFRICA ASIA 中文
Business / Companies

Milk firm plans to revolutionize dairy sector

By Cecily Liu in London (China Daily) Updated: 2014-11-17 07:51

Milk firm plans to revolutionize dairy sector

The Netherlan

Royal FrieslandCampina bets big on 'grass to glass' approach in China

The biggest dairy company in the Netherlands says it hopes to revolutionize China's dairy production industry with its "grass to glass" approach.

"The Chinese market is very important to us," says Chief Executive Officer of Royal FrieslandCampina, Cees't Hart. "We are aiming for $1.26 billion of sales in China."

Milk firm plans to revolutionize dairy sector
Top 10 dairy companies in the world
Milk firm plans to revolutionize dairy sector
Investors acquiring thirst for dairy assets

The company is well established and is now taking a different approach to the market through a joint venture, Hart says.

The 135-year-old company has grown through mergers and acquisitions, and its present incarnation is the result of a merger of Royal Friesland Foods and Campina in December 2008.

It had revenue of 11.4 billion euros ($14.25 billion) last year.

FrieslandCampina, which has marketed its products in China since 1992, strengthened its presence in the country in 2008 through a Shanghai subsidiary. It now wants to significantly upgrade its presence through a joint venture with the Chinese dairy company Huishan.

Discussions began this year, and it is expected that the new joint venture would produce, market and sell high-quality infant milk formula in China, and that the partners would operate an infant milk formula supply chain.

In addition, both companies would continue to run their existing infant milk formula businesses separately.

Under such a partnership, Huishan would provide high-quality raw milk from its dairy farms in China to the joint venture and the joint venture would produce and market infant milk formula.

Huishan, with headquarters in Liaoning province, has about 30,000 hectares of farmland for alfalfa and other feed crops, and operates more than 50 dairy farms housing China's largest Jersey cow herd and second-largest Holstein cow herd.

China's dairy product sector is rapidly growing. The industry and market research consultant Frost & Sullivan says that retail sales of liquid milk in China rose from 87 billion yuan ($14 billion) in 2008 to 144.8 billion yuan last year, with a compound annual rate of 10.7 percent

Sales of dairy products are expected to climb to $46.5 billion by 2016, up 66 percent from 2011, the market research firm Euromonitor International says.

However, one challenge facing the industry in China is a lack of consumer confidence in product safety. In 2008, six Chinese infants died and tens of thousands were hospitalized after drinking domestically produced milk powder contaminated by melamine.

FrieslandCampina hopes to introduce techniques that monitor the quality of milk at every stage of production, an approach known as "from grass to glass".

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 在线观看17c| 一级片一级片一级片 | 黄色一级在线 | www在线观看视频 | 亚洲综合五月天 | 小嫩嫩12欧美 | 亚洲精品在 | 青娱乐国产视频 | 午夜免费网站 | 91国视频 | 日本黄色免费观看 | 天堂影院av| 视频这里只有精品 | 国产一区二区 | 成人免费xxxxxx视频 | 激情另类 | 超碰在线免费公开 | 免费色网 | 激情五月综合网 | 午夜精品在线视频 | 国产欧美在线观看视频 | 91精选| 热久久久久久久 | 欧美综合激情 | 四虎91| 国产精品欧美久久久久天天影视 | 日本欧美激情 | 中文字幕7 | 亚洲精品综合 | 国产精品欧美久久久久天天影视 | 丁香婷婷久久久综合精品国产 | 五月婷婷开心网 | 国产综合视频 | 91久久久久久久久久久久久 | 天堂在线观看中文字幕 | 成年人看的免费视频 | 一级片麻豆 | 午夜影院免费 | 中文av一区 | 午夜精品福利在线观看 | www亚洲视频 |