He Wenyi, CEO and founder of Beijing Leke VR Technology Co made a speech on a forum his company held on August 27, 2016 in Beijing.[Photo by Song Jingli/chinadaily.com.cn]

VR experience venues are located in prime locations of first and second-tier cities where population traffic is high and are expanding to third and fourth-tier cites quickly, He further revealed.

Small VR parks of an area of 20 to 50 square meters take up 70 percent of the total while medium-sized venues of 50 to 300 square meters take up 25 percent, he said and added that those occupying an area of 300 to 1,000 square meters have also popped up, which may mean that the VR-park era might already be upon us.

Yang Xiangming, COO of Leke VR revealed that Leke was a content provider (CP) for the film industry at first and they tended to come up with a product with VR elements to see what VR might bring to the industry in April, 2015, but they found things were not as rosy as they first thought.

There were not much content at that time, not even a content distribution platform like VR Le but there were some experience stores, Yang said.