日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

USEUROPEAFRICAASIA 中文雙語Fran?ais
Business
Home / Business / Macro

Global execs to lure Chinese consumers

Xinhua | Updated: 2013-06-09 02:56

CHENGDU - Companies must first succeed in China in order to be successful globally, a panel of corporate executives told a forum Saturday while discussing how multinationals can appeal to Chinese consumers.

The rise of the service industry in China poses both opportunities and challenges for foreign firms as they have to compete with local companies with better understanding of Chinese customers and a growing awareness of brand building, WPP CEO Martin Sorrell told the Fortune Global Forum in Chengdu, capital of southwest China's Sichuan Province.

"There is a mythology that China is about cheap manufacturing and stealing intellectual property," Sorrell said.

"The reality is that Chinese companies are beginning to understand the importance of branding," he said, adding that it is local firms that have a stronger formula to compete.

As growth of the world's second largest economy slowed to 7.8 percent last year, China is willing to trade breakneck speed with quality expansion, emphasizing the role consumption and services can play in a sustainable growth model.

"If you run a multinational company, you have no choice but to focus on China," Sorrell said, adding that disruption is taking place in the Chinese marketplace.

To Victor Yuan, founder of China's leading research consultancy Horizon, the disruptive changes are found in the new generation of consumers, who are brand-savvy and too busy to do housework.

"They don't do housekeeping, they don't cook but they are willing to buy such services from the market and that's opportunities for business," Yuan said.

However, he said quality service has to be delivered by well-trained, service-minded people.

"Most young people are well served, but they don't serve others," he said, noting that the education system focuses on elitism, but good service people can also be elite.

Francois-Henri Pinault, chairman and CEO of Kering, a leading apparel and accessories group that owns Gucci and Puma, also takes a bullish view when it comes to Chinese consumers. He said his company uses China to test ideas.

"Luxury consumers in China are much younger compared to Europe and the United States, they are confident, they have no fear of losing jobs and respond to new things quickly," he said.

According to Pinault, the number of Gucci stores in China grew from five in 2005 to 71 in 2013.

Executives on the panel also noted that as a country of diverse demographics and different development levels, companies should tailor their strategies to target specific groups.

"Companies really have to narrow their focus," said Sorrel. "It is one country, but with many markets."

The forum is being held in Chengdu from June 6 to 8.

Most Viewed in 24 Hours
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
 
主站蜘蛛池模板: 超碰97在线免费观看 | 青青草在线免费视频 | 91在线免费播放 | 91精品国产欧美一区二区 | 国产又粗又长免费视频 | 亚洲视频福利 | 国产一在线| 日韩精品在线视频 | 日韩av一级 | 成人小视频在线免费观看 | 亚洲h| 欧美色插 | 五月婷婷一区二区三区 | 亚洲成人久 | 日本伊人网 | 国产精品视频自拍 | 国产精品国产三级国产普通话对白 | 精品国产一区在线观看 | 久久精品国产免费 | 亚洲色图20p | 91av亚洲 | 97久久精品视频 | 日本一区二区三区在线观看视频 | 亚洲第一av网站 | 超碰在线观看91 | 91热精品| 欧美日本在线 | 麻豆国产在线播放 | 91在线无精精品一区二区 | 激情综合五月天 | 一本大道av| 欧美日韩国产麻豆 | 免费黄色av网站 | 国产又大又猛 | 日本二区在线观看 | 成人a网站 | 青青操影院 | 深夜久久久 | 青青草精品在线 | 国产福利一区二区 | 91亚洲国产成人精品一区 |