日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

US EUROPE AFRICA ASIA 中文
Business / Companies

L'Oreal's alluring number: 1 billion

By Yao Jing (China Daily) Updated: 2012-11-23 15:39

In 2004, L'Oreal bought the highly successful local brand Yue-Sai, founded 20 years earlier by the Chinese-American TV celebrity Yue-Sai Kan, and it has been reaping the rewards ever since.

In September a new Yue-Sai product, Cordyceps Rejuvenate, containing a highly prized fungal ingredient said to help combat the first signs of aging, went on the market.

L'Oreal has also discerned a wider public acceptance of the benefits of Chinese traditional medicine, and is exploiting that.

"We work with labs to see what ingredients from Chinese medicine are really effective on the skin," Perakis-Valat says. "Yue-Sai has experience of over 20 years of dedicated and in-depth study of Chinese skin fundamentals, and we are very satisfied with the performance of the brand."

The company also attributes its achievements in China to the talent of its Chinese staff. Of its 3,000 employees in the country, less than 1 percent are foreigners, the company says.

"The future of our success relies on products and people. Besides providing quality and diverse products, we are very focused on recruiting and developing great Chinese people, training them, sending them abroad, etc," Perakis-Valat says.

L'Oreal's presence in China includes two manufacturing plants, a management development center for talent development, an Asian-Pacific Operation Division and a research and innovation center dedicated to understanding and serving the needs of Chinese and Asian consumers.

Last year, the company announced it was investing 200 million yuan to turn its plant in Yichang, Hubei province, into the group's largest make-up production center in Asia. At the same time, it created a consumer care center in Shanghai, the first of its kind in the industry, to upgrade consumer service.

In a way, those developments reflect the sea change in China since L'Oreal first arrived in the country 14 years ago. At that time, seeing a woman with makeup was a rarity. L'Oreal built its business in the country by convincing women of the need to do more than just hydrate their skin, and these days even men are getting into the act.

But as L'Oreal toils away to attract those one billion consumers worldwide, Perakis-Valat insists the work must go on.

"We have to cope with the pace and understand the changes, and then, being very fast in coming up with solutions to fill these needs."

yaojing@chinadaily.com.cn

 

Previous Page 1 2 3 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 精品国产乱码一区二区三 | 国产亚洲精品av | 欧美一级视频 | 国产精品图片 | 亚洲第一天堂 | 国产一区二区三区精品在线观看 | 欧美一区成人 | 青草国产视频 | 激情五月婷婷综合 | a级一a一级在线观看 | 久久99久久99精品免视看婷婷 | 日韩在线视频第一页 | 日韩美女在线视频 | 中国特级黄色片 | 伊人77 | 日韩一区二区三区免费 | 亚洲免费黄色片 | 久久精品69 | 久操精品视频 | 日韩欧美无 | 黄色大片日本 | 免费的黄色大片 | 色丁香在线 | 毛片视频在线免费观看 | 成人毛片一区二区三区 | 91在线一区 | 极品色综合 | 日本中文字幕在线观看视频 | 久久国产美女视频 | 国产视频在线观看一区二区 | 日本黄色小视频在线观看 | 国产性精品 | 久久亚洲影视 | www.午夜 | 黄色av播放 | 久久99久久精品 | 激情五月综合 | 日本免费一二三区 | 亚洲一区二区三区在线视频 | 成年人视频在线观看免费 | 日韩小视频在线 |