Key media representatives of China and Myanmar held media talks here Tuesday, focusing on the topic of "Exchange and Cooperation between Media Sectors of China and Myanmar in Changing Era".

Participants agreed that the two countries' media should exchange more, communicate more to further enhance cooperation, jointly share media resources, create good public opinion environment to make efforts for the two countries' brotherly friendship.

The conference was presided over by Chinese Ambassador Yang Houlan.

Deputy Director of the Information Office of the State Council of China Cui Yuying made deep exchanges with responsible persons of the media.

Cui pointed out in her concluding address that this " Experience China"-- Myanmar tour activity, in addition to the cultural performance, TV film show and building "China Pavilion", plays an important part of carrying out exchange and cooperation between the media circles of the two countries.

As part of the activities, in mid-March this year, the Information Office of the State Council of China and the Myanmar Information Ministry organized reciprocal visits of media persons of the two sides.

She stressed the importance of further strengthening the exchange and cooperation between the media sectors of the two countries which can enhance mutual understanding and friendship between the two peoples.

She expressed the belief that the activities would play an active role in promoting media exchange and expanding cooperation in information and culture sectors.