French luxury brand Moet Hennessy sees China as its largest market in terms of revenue this year. [Wu Changqing/For China Daily]

Moet Hennessy, the wine and spirits division of the French luxury group LVMH, has launched a new winery in Deqin county, in Yunnan province, and officials said the company is planning to boost its presence further in China.

"China is expected to stay as our largest market this year, especially from a revenue viewpoint," said Mark Bedingham, its managing director in Asia Pacific, who added the country overtook the US last year as its largest global market, without revealing any figures.

The French group's total wine revenue jumped 17 percent in 2012 from a year earlier to 4.1 billion euros ($5.3 billion), while profits increased by 14 percent to 1.26 billion euros.