Guangdong Highsun Group Co Ltd, a Chinese company principally engaged in commercial property management, has launched a business-to-business commerce platform for buyers, helping upgrade local professional wholesale markets, according to the company.

It says buyers are allowed to use the e-commerce platform to select and buy goods in various professional wholesale markets.

The newly-launched platform follows a similar one launched in March providing Internet finance and offline logistics and warehousing services for trade companies in the wholesale markets.

"By using the B2B service, buyers and trade companies will be more efficiently connected," said Zhou Xiaobo, general manager of Guangzhou Highsun Internet Technologies Co, a division of Highsun Group.

According to Zhou, the company has planned to build a warehouse center of about 13,000 sq m in Panyu district of Guangzhou, the capital of Guangdong province, by the end of this year.

The southern Chinese city of Guangzhou is traditionally a trading center for various goods, with hundreds of professional wholesale markets concentrated in the city's downtown areas.

"By providing warehouse and logistic services for traders and buyers, professional markets will be steadily moved to suburb areas. It will be very helpful to increase traffic efficiency in downtown areas."