The shift gear of an all-new Audi A6L displayed at Beijing Int'l Auto Show. [Photo / Xinhuanet.com]

Improved interior

In addition, the interior of the all-new Audi A6 has been greatly improved to adapt to local preferences. For the first time, the car offers a cup holder with a heating andcooling function, as well as a multifunctional charging interface and an air ionizer to improve in-car air quality.

The seats are optimized according to the body type of Chinese customer with functions like heating , ventilating and massage.

The new MMI multimediasystem supports touch control and handwriting recognition for 29,000 Chinese characters. It also integrates a voice-controllednavigationsystem that can recognize the voice of the owner.

To create a relaxed and also luxurious atmosphere, designers selected Silhouette fiber, Milano leather and Valcona leather together with dark plastic, an aluminum alloy and mahogany to decorate the interior.

So more customers can afford the car, Audi also offers various financial solutions.

The large sales and service network of Audi in China is also an attraction to the demanding customers. The brand currently has 261 dealerships across 127 cities in China.

It introduced the Audi Top Service program to China in 2008 to offer a better customer experience, a result lauded by both consumers and research organizations. Audi has now been champion in the JD Power survey for sales and service satisfaction 11 times.

hantianyang@chinadaily.com.cn 

The roomy back seats in an all-new Audi A6L [Provided to China Daily]