日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

Companies

Starbucks brews major expansion plan

By Cai Xiao (China Daily)
Updated: 2011-03-09 10:56
Large Medium Small

Starbucks brews major expansion plan

Starbucks Coffee International President John Culver poses for the media as he passes a cup of coffee to the first customer at the Solana store in Beijing on Tuesday. [Photo / China Daily]

Int'l coffee chain to bring in new product lines, open more outlets

Related video: Interview with John Culver

BEIJING - Starbucks Corp, the world's largest coffee chain by sales, on Tuesday said it will expand its business in China by opening more outlets in second- and third-tier cities and bring in new product lines to seize the instant-coffee market.

"We will open 1,500 stores in China by 2015. Kunming in Yunnan province and Hefei in Anhui province are among the cities where we have decided to open this year," Wang Jinlong, Starbucks China president, told China Daily.

Wang said they chose Kunming because the company's first global coffee bean farm is located in the province.

From September 2010 to January this year, Starbucks opened stores in six cities, Changsha, Jinan, Fuzhou, Xiamen, Huizhou and Shangyu, totaling more than 800 stores in 35 cities.

"We do not grow just to grow. We grow in a way so that we protect our brand and culture," said John Culver, president of Starbucks Coffee International.

The second- and third-tier markets have very high potential and the company will provide high-quality coffee to those markets, Culver said.

He also unveiled Starbucks' new logo in its Solana store in Beijing, and said the evolution of the brand also shows that the products will be more diversified.

"We will develop more drinks and cakes as well as embrace our deep coffee heritage," he said.

Related readings:
Starbucks brews major expansion plan Starbucks sees higher 2011 coffee costs
Starbucks brews major expansion plan Starbucks to grow in Yunnan
Starbucks brews major expansion plan Starbucks new logo drops company name

Starbucks is setting up a research and development center in Shanghai and will focus on creating new tea products to be sold in China.

Besides outlet expansion, Starbucks also announced it will introduce its instant coffee, Starbucks "VIA", to all stores in China starting in April.

"It represents an exciting opportunity for us to expand our reach to instant coffee drinkers, China's largest coffee market segment," said Wang.

Wang added that the new coffee will help Starbucks to go beyond the stores and enter into the daily lives of its customers.

The "VIA" coffee has two flavors and is sold at 25 yuan ($3.81) for a three-stick package and 88 yuan for a 12-stick one.

According to Euromonitor International, sales of instant coffee in China last year jumped 13 percent to 5.1 billion yuan. Swiss food company Nestle SA dominates China's instant-coffee market with a 70 percent market share.

分享按鈕
主站蜘蛛池模板: 97潮色| 日本黄大片 | 国产精品日韩欧美大师 | 伊人av一区 | a毛片网站 | 国产精品一区在线 | 欧美黄色免费 | 日本免费a级片 | 国产精品综合网 | a√任天堂中文 | 欧美午夜精品久久久 | 在线免费观看黄色av | 免费av在线播放 | 日韩国产在线播放 | 国产成人精品综合久久久久99 | 九九国产精品视频 | 精品成人免费一区二区在线播放 | 91免费看片| 成人亚洲欧美 | 劲爆欧美第一页 | 国产另类av | 一二三av | 国产成人亚洲综合a∨婷婷 91亚洲精品在线观看 | 日韩欧美黄色片 | 91插插插影库永久免费 | 黄网视频在线观看 | 亚洲精品9 | 美女一区二区视频 | 欧美国产精品 | 天天超碰| 五月婷中文字幕 | 在线观看a视频 | 久久99热精品 | 二区三区在线观看 | 可以在线观看的av | 日本天堂在线播放 | 婷婷深爱网 | 久久伊人色 | 欧美成人亚洲 | 五月婷婷综合在线观看 | 国产亚洲精品久久久久久无几年桃 |