日批在线视频_内射毛片内射国产夫妻_亚洲三级小视频_在线观看亚洲大片短视频_女性向h片资源在线观看_亚洲最大网

US EUROPE AFRICA ASIA 中文
Business / Industries

Chinese demand keeps watchmakers ticking in Lucerne

By Bloomberg News in Geneva (China Daily) Updated: 2012-12-31 09:51

Chinese shoppers

To cope with the steady stream of Chinese shoppers, about 30 of the 200-odd staff speak Mandarin. Bucherer also offers Chinese-language lessons for employees, as well as training on how best to interact with Asian shoppers and what the concept of "face" means for them.

Among the key sales periods for Bucherer, which has more than 20 stores in Switzerland, Germany and Austria, are the week around Chinese National Day on Oct 1, as well as Chinese New Year in January or February and the Thai New Year in April, Baumann said.

"The planning starts one year ahead in our themes and how we decorate the stores," Baumann said. "People want to know they're in Switzerland, but it's a little gesture so they're aware we know it's their holiday."

As many as 3,000 Asian tourists a day visit the Bucherer flagship in Lucerne after sightseeing in the surrounding Alpine landscape. Sales at the shop could reach 1 million Swiss francs ($1.1 million) daily at peak times, said Rene Weber, an analyst at Bank Vontobel in Zurich. The store doesn't disclose revenue.

"It's like a machine," he said. "If a Chinese person goes on a trip to Europe, they tend to start in Italy and end in Paris or London. In between, they usually stop in Switzerland and buy something at Bucherer in Lucerne."

More than 200,000 visitors from greater China stayed in Lucerne or surrounding area during the first nine months of this year, more than double the number during the same period in 2007, according to the town's tourism bureau.

The winding streets around Bucherer, lined with ornate, century-old buildings, show the growing importance of Asian tourists. At some watch stores in the area Chinese signs are bigger than those in European languages, and shop windows sometimes display phonetic renderings of brand names in Chinese characters.

Outside Bucherer, Zheng Xianjun takes in views of the bustling town center and lake after spending almost 3,000 francs on a Longines watch for his wife.

"I'm not buying it for any special occasion," said Zheng, a 40-year-old mobile phone salesman from China's Guangdong province. "I don't go abroad all that much and my wife wanted me to get her a watch while I was here."

 

Related Stories

Mainland has less time for exports of Swiss watches

Chinese buy 30% percent of Swiss watches

Swatch projects strong sales growth

Luxury watches mainly fashion statement: Study

Watchmakers seize the hour in China 

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 一区二区三区www | 97免费在线观看视频 | 日韩三级在线观看视频 | 国内激情自拍 | 亚洲精品资源 | 日韩簧片在线观看 | 欧美日韩高清在线 | a级网站在线观看 | av大片在线 | 日韩一区二区在线免费观看 | 北条麻妃青青久久 | 国产精品一二三四五 | 亚洲精品在线观看免费 | 国产精品12 | 亚洲丁香网 | 欧美顶级毛片在线播放 | 亚洲精品色| 久热香蕉视频 | 欧美性a视频 | 国产香蕉在线 | 黄色片一区 | 男人的天堂免费视频 | 亚洲欧洲日韩av | 欧美性生活一级片 | 欧美日韩久久 | www.婷婷色 | 综合色婷婷 | 欧美高清一区 | 午夜精品一区二区三区在线播放 | 一区二区三区在线播放 | 日日夜夜免费精品视频 | 国产一区二区三区视频免费观看 | 五月激情婷婷丁香 | 一区二区高清在线 | 欧美黄色三级 | 一区二区国产精品视频 | 男人午夜网站 | 国产精品热 | 日韩视频一二三 | 大地资源中文在线观看免费版 | 亚洲色图欧美在线 |