Her design philosophy shifted radically. She immersed herself in Tibetan culture and ecology, integrating elements of highland wildlife into her hat designs. Her products now blend aesthetics with cultural depth and sustainability.

In Xizang, she discovered the centrality of natural storytelling in Tibetan culture, often expressed through yak wool motifs. "Hat patterns are a powerful lens to interpret these narratives," she said.

Her collections now span felt hats, yak wool dolls and brooches inspired by Tibetan culture and plateau wildlife species.

"For instance, the urdo — a traditional Tibetan woolen sling essential to nomads — was incorporated into hat designs with yak wool. These pieces gained popularity at a charity sale in August," Zhao said.

"I aim to amplify elements like wild yaks, Tibetan antelope and black-necked cranes in my work, letting these creatures 'speak' for themselves. I want more people to understand their stories and know how to protect them."

As a female designer, Zhao prioritizes the livelihoods of Tibetan women. In late 2023, she founded a workshop providing handicraft training to empower women economically while preserving cultural heritage.

"Many local women rely on government subsidies. I want to equip them with skills to improve their lives and find self-worth," said Zhao, who is also a member of the national handicraft empowerment expert group.

The workshop offers free training and distributes orders to participants, fostering financial independence. Over 500 women have been trained to date. "They're passionate. After finishing a piece, they often ask, 'What's next?'" Zhao said.

The workshop also hosts cultural immersion programs for tourists, blending craft-making with lessons on Xizang's ecology. "These items are not just souvenirs — they carry stories of harmony between humans and nature," she said.