The Shanghai Jing'an Flower Festival, or Huazhao Festival, in the Daning Function Zone has also garnered attention.

Running until March 30, this festival coincides with the blooming period of spring flowers in Daning Park, including cherry blossoms, crab apples, magnolias, and approximately 12,000 square meters of tulips. The festival combines traditional culture with modern aesthetics, featuring themed areas such as flower fields, cultural heritage markets, and traditional costume displays.

For the first time, the festival has introduced hanfu photo shoots. Visitors can wear traditional attire and join 12 "flower goddesses" to stroll flower-lined paths, immersing themselves in the elegance of ancient times.

An American employee in the Daning Function Zone nicknamed Liya says: "I'm thrilled to wear beautiful hanfu and take photos. I'd share them on TikTok to showcase the charm of traditional Chinese culture."

From March 15 to 21, the flower festival's sports week will feature the 2025 Shanghai Jing'an Half Marathon, held on a traditional Chinese-style track that complements the Flower Festival's themed ancient route. From March 22 to 30, the marriage week will focus on young people's dating needs, hosting traditional wedding ceremonies and social events.

Moreover, major commercial complexes like Daning Music Plaza and Shanghai Jiuguang Center will launch themed activities, with discounts in catering, retail and cultural sports.

"We aim to deepen the integration of culture, tourism, sports, and exhibitions in Jing'an district through this festival," says Mao Lipeng, deputy director of the Jing'an Daning Function Zone Management Committee.