From the spices of Sichuan to the rich flavors of Xinjiang, from the fresh seafood of Guangdong to the hearty dishes of Northeast China, every bite is a ticket to a different corner of the country at the Yuelianghe (Moon River) fair in Tongzhou, the eastern district of the capital city.

The fair is among more than 5,600 culture and tourism experiences arranged in Beijing that include intangible cultural heritage practices, like making paper-cuts and sugar painting.

As of Feb 5, the fair had attracted more than 260,000 traveler visits. Under the glow of colorful neon lights, its 150 stalls are a lively tapestry of sights, sounds, and tastes.

For those seeking a cozy retreat from the winter chill, a further 100 indoor market stalls also sell regional delicacies, keepsakes, and traditional art.

A 2,000-square-meter amusement zone has also been set up, complete with carousels and trampolines for children.

"On the first day of the Lunar New Year, we welcomed over 24,000 visitors. Our team was fully on duty to provide quality service and support to everyone," said Quan Ping, the manager of the market.