Many facilities are looking to harness the potential of the fast-growing market

In the Palace Museum, aka the Forbidden City, in Beijing, tourists wearing elaborate makeup and traditional Chinese costumes look like they have traveled back in time when seen through the photographer's lens.

"I like to take photos. It is convenient to hire a photographer now, but I always make sure that we do not affect the other tourists," said Yan Wenting, 27, who lives in the capital. "Some of my wedding photos were taken at the Temple of Heaven Park. It was beautiful and memorable."

Influenced by social media platforms, travel photography has become a new trend in tourist consumption in China, and such services have almost become must-try activities at a number of popular destinations.

A bustling street in Fenghuang Ancient Town, Xiangxi Tujia and Miao autonomous prefecture, Hunan province, that was once filled with bars is now home to many photo studios. The ancient town is known for its well-preserved architecture and river-town scenery with features of the Tujia and Miao ethnic groups.

In its 0.91-square kilometer core scenic area, there are more than 1,000 shops offering services for makeup, clothing rental and photography, according to Hunan Daily.

Many shops post photos with a strong ethnic feel on social media platforms. Customers can look at them online, make inquiries, place orders after discussions and make appointments for shoots.