ViuTV has responded to the needs of people spending more time indoors with a wide variety of content. "We believe that content is king, no matter if it is consumed online or offline," Lo states. "ViuTV offers a wide range of genres to keep viewers of all ages entertained, and we are committed to bringing health and wellness-related content to audiences during the pandemic.

"As people spend more time at home, we have programs that offer tips and information on health in Know Your Ingredients or Fad or Fact. On the entertainment side, we recently hosted the Miss Mask Pageant, which echoed the current pandemic situation while providing a fresh take on beauty contests."