The campaign is organized by the China Cultural Center in Kuala Lumpur in collaboration with the zoo and supported by Malaysia's Ministry of Tourism, Arts and Culture, the organizer said in a statement.

It included joint cultural performances by Malaysians and Chinese such as a Chinese face-changing by a Malaysian performer and a Chinese martial arts display.

Zhang Jiexin, the director of the China Cultural Center in Kuala Lumpur, said the event aims to promote tourism while allowing visitors and tourists to partake in enriched cultural experience while being close to nature in a fun-filled manner.

The campaign will allow visitors to enrich themselves with Chinese culture, including the Mid-Autumn Festival. The event is in conjunction with "China-Malaysia Year of Culture and Tourism 2020".